Here’s what you’ll learn when you read this article:
- Scheduled In-person Certifications and Technical Training: Held at the PuroClean Academy, annual Conventions, and Regional Meetings. The Home Office also provides regular updates and advice for weather events and restoration industry trends.
- Ongoing Virtual Training: PuroClean offers continuous training through the PuroClean Online Academy, which is available 24/7/365, teaching essential sales, marketing, and operational strategies.
- Mentorship and Networking: Pairing new and experienced Franchise Owners, the PuroMentor Program connects PuroClean’s network for general questions, and hand-on, in-market training.
- Marketing Support: PuroClean provides marketing support with an established brand and prominent visibility. Franchise Owners receive a brand identity guide, customizable marketing materials, and assistance with setting up and optimizing their local website.
When starting their own property damage restoration companies, PuroClean Franchise Owners have a lot to learn. Much of that comes on the technical side of things, mastering the latest technologies and techniques in the damage remediation industry. But that’s only half the battle; Franchise Owners also need to learn strategies to keep their business running smoothly and profitably.
That’s where PuroClean’s restoration commercial sales training programs come in. Through these programs and the internal franchise support system we’ve cultivated over many years, our Franchise Owners have the tools they need to overcome any challenge. With this training in their back pockets, they can handle everything from small jobs to large loss restoration projects, giving their neighbors peace of mind and restoring a sense of normalcy after disaster strikes.
Training Never Stops
Part of PuroClean’s industry-leading franchise training and support system is the PuroClean Online Academy through which Franchise Owners access essential marketing, sales, and operational strategies they’ll need for their businesses to thrive. Additionally, PuroClean’s Home Office Support Team provides in-person training and biweekly updates via the Academy’s eNewsletter.
The property damage industry is recession-resistant, since floods and fires still happen no matter what the rest of the economy is doing. But Franchise Owners still need to run their businesses smartly to ensure their survival. With PuroClean’s proven business model and expertise behind them, they’re equipped to battle any issue that may arise.
For PuroClean Franchise Owners, restoration franchise training is an ongoing endeavor. Our Home Office Support Team members empower our Franchise Owners with regular updates, industry best practices, and invaluable advice to keep them on the path to profitability.
Part of their ongoing restoration commercial sales training is becoming a specialist in PuroClean’s powerful suite of software programs, which gives our Franchise Owners a competitive edge. With our software, they can track equipment and upload site photos; track leads and grow sales with a customizable Customer Relationship Management CRM system; view water mitigation job details and automate equipment calculations; and connect with customers via text message about job updates, contractor scheduling, and technician appointments.
A Network Like No Other
Support and advice from the Home Office is all well and good, but sometimes PuroClean Franchise Owners need to hear personal stories from people who have been in their shoes. That’s why PuroClean actively fosters mentorship of new Franchise Owners by established Franchise Owners across North America to answer questions and share their experiences with one another. Franchise Owners in this network support, guide, and push each other toward the top of their respective markets. This leads to a sense of camaraderie that sets PuroClean apart from its competitors.
PuroClean even has a PuroMentor Program, through which new Franchise Owners are paired with experienced colleagues. Over the course of four days in the mentor’s market, they learn about the complexities of property damage restoration and exactly what it takes to run an effective business. This sharing of knowledge and expertise gives new Franchise Owners the confidence and aptitude to tackle any restoration, from minor water damage to commercial large loss jobs.
Getting Your Name Out There
Marketing is an integral part of any business’s success. It’s the only way to make sure your business is the first customers think to call when your services are needed. At PuroClean, our established brand gives our Franchise Owners a head start with prominent visibility across media platforms, along with robust social media marketing. In partnership with our national public relations firm, the Home Office is always coming up with campaigns and strategies that strengthen our brand and position our Franchise Owners as trustworthy, respected authorities in their communities.
We also provide Franchise Owners with a bevy of franchise marketing materials and resources for them to use in their own markets. These include a brand identity guide with approved colors, fonts, and logos; an extensive online library of print and marketing tools; and assistance with setting up their website and business listings on search engines.
Take the First Step Today!
At PuroClean, we pride ourselves on providing the best restoration commercial sales training and marketing support to our Franchise Owners, to guide them on the path to prosperity. Ready to start down that path and join PuroClean’s vast network of Franchise Owners? You can take the first step today by downloading a FREE franchise information kit!